• Who We Are

Who We Are

Jacques La Coupe is a luxury beauty salon brand whose name has become widely synonymous with excellence of craft. Over the past 20 years, the brand has earned overwhelming regional success, owing to its masterfully combined signature elements.

With a skilled team of highly trained beauty professionals, Jacques La Coupe uses an empowering approach to each client’s individual requirements, while amassing a stellar portfolio of awards and recognitions.

By providing the highest tier of the most innovative services in the market to its growing clientele, Jacques La Coupe continues to surpass industry standards. As of 2017, the brand operates 11 branches across three of the region’s most prestigious metropolises – Beirut, Cairo, and Dubai, with a view to continue expanding its presence regionally and globally in the coming years.


Jacques La Coupe strives to provide a world-class, innovative and empowering salon experience to exceed every expectation. Using exclusively high-end products and the expert skills of our handpicked artists and designers, we aim to guide, inspire and bring out the individual beauty of each of our clients.


Known for its enterprising and dynamic spirit, Jacques La Coupe aims to become the leading 5-star beauty brand both regionally and internationally, by providing an unparalleled set of exclusive services, facilities, products and technologies to individual clients, businesses and beauty professionals in-training.


With its culture of innovation and continuous improvement, as well as its forward-looking spirit, Jacques La Coupe is a brand that thrives on ceaseless growth and evolution.

With the launch of the Jacques La Coupe line of hair extensions in 2015, and several new branch openings in the pipeline, the brand now has its sights set on several new exciting projects, such as developing a revolutionary new software for beauty salons, which will soon be available in app stores worldwide, as well as setting up a professional beauty training academy for the GCC region.

To further its illustrious legacy, Jacques La Coupe is also exploring franchising models and options for partnerships that would catapult the brand to an iconic global status and help it realise its long-standing entrepreneurial vision.


At Jacques La Coupe, we believe that the best way to stay ahead in a saturated market is to continuously develop new skills, products, and services, and accept no compromises on quality. Therefore, since the salon’s inception, Jacques La Coupe’s head stylist and creative director diligently attends all major international industry events – Cosmoprof in Bologna, Salon International in London, Behind The Chair events in the US, and Haute Coiffure Française in Paris – as well as the “Big Four” fashion weeks (New York, London, Milan, and Paris) to stay current on all trends and innovations. Our head stylist is also part of an exclusive group of industry heavyweights who develop the Fall/Winter and Spring/Summer hair collections with L’Oréal under the name of Atelier de 14, headquartered at 14 Rue Royale, Paris.

Additionally, all of our hair stylists are handpicked by the creative director for their individual skills and proficiencies, and undergo biannual training and professional development for hair trends, technique, and customer service, under the guidance and support of Jacques Hanna himself.